Publish Date: November 17, 2022
Like
Description

Despite the fact that both manual and electric kick- or push-start scooters have been around for some time, the latter's popularity has progressively increased over the past 20 years. The fact that children are no longer the target market for today's e-scooters may be the most important advance in their design and marketing.

The aims are still young, make no mistake about it. They simply have different priorities than we do.

On-campus college students.

young professionals who reside in cities and work there

People in those same cities looking for alternative modes of transportation.

Each of these organizations caters to a market sector that frequently rejects prevailing customs and traditions. A low-speed, zero-emission scooter ride like the one on Segway Ninebot Max G30 LP around town surely satisfies those discerning alternatives.
It's simple to understand the appeal when you consider the commonality that everyone over a certain age will probably look a little silly riding one. It also helps that electric scooters seem like straightforward, uncomplicated machines that are even simpler to use.

In this world, very few things have ever gone from being children's toys to being necessities for adults. It will be interesting to see if the scooter-sharing industry has the legs to move it beyond a millennial fad given the demand for alternative modes of transportation and the lackluster response from local governments.

At the very least, it's a commendable effort to reduce some of the stress and congestion of urban living while making it a little bit easier to navigate unwalkable places.

Location: Burlington, ON, Canada